social blog roll

Google Earnings Beat Expectations, Shares Climb

Many Wall Street analysts and Google watchers were anticipating that Google might “come down to Earth” with its Q3 earnings today, given the turmoil in the US economy. But in fact the company soundly beat expectations and posted very healthy revenues, driven by Google’s dominance of the only strong segment of online advertising — search. Google ...]

SearchCap: The Day In Search, October 16, 2008

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Back to Basics: A Look at Video Search and SMBsLike many of you, I’ve attended lots of industry shows and events during the past several months related to search and directional marketing. ...]

Back to Basics: A Look at Video Search and SMBs

Like many of you, I’ve attended lots of industry shows and events during the past several months related to search and directional marketing. What is especially amazing to me is how frequently I am asked about the ‘secret sauce’ behind optimizing online videos for search success, especially with regard to organic search. Truth is, we’ve ...]

Google & Microsoft Share Advice For Webmasters, SEOs

The ever-helpful teams writing for Google’s Webmaster Central blog and Microsoft Live Search’s Webmaster Center blog have published a variety of videos and presentations this week in the name of helping webmasters and search engine optimizers. On the Live Search blog, Nathan Buggia recaps his SMX East presentation on Webmaster Guidelines, shares the slides from his ...]

Giving Them What They Want: Online Video and the Consumer Experience

As we are in the cycle of the presidential election, there have been several high profile examples of how search is influencing and playing into the consumption formula for online video. Two specific examples demonstrate how search either reinforces the opportunity big media has in capturing their share of the explosive growth in online ...]

iGoogle Now Supports Full Canvas Views

The new iGoogle theme just launched, which adds “full canvas views for gadget and support for full feed reading.” In short, the new view places the tabs that you typically see at the top, under the search box, now on the left hand side. It then allows you to add gadgets that support ...]

Headup: A True Semantic Web Search Agent

“Semantic web” is one of those phrases that’s tossed around loosely these days, used to describe just about anything that goes beyond basic keyword search to surface relevant content on the web. But true semantic web applications, those that enable people to share content beyond the boundaries of applications or web sites, are still relatively ...]

Google Offers DIY Display Ads Builder; Appoints Display Ads Chief; Expands TV Ads Distribution

Google has long been seeking to diversify its revenue base and ad products to attract more ad dollars and different types of advertisers. There’s a lot more money, for example, in brand advertising than in direct response. The YouTube acquisition was partly about getting more display/brand ad dollars. Google’s DoubleClick acquisition was also about targeting ...]

Google Android G1 Reviews Flood Market: Mixed, But Mostly Positive

If the G1 vs. iPhone comparison were a presidential debate, the iPhone would have won — but not decisively. That’s according to a flurry of reviews out today in advance of official delivery of the first Android phone on October 22. As with the iPhone, there are many likes as well as dislikes among the ...]

Google AdWords Allowing Gambling Ads In UK

E-Consultancy reports Google has reintroduced the ability for UK AdWords advertisers to place search ads for gambling. In June 2007, Google placed a ban on all gambling ads in the UK, this decision seems to now have been reversed. Blogger, James Little said he received word from Google that this would be allowed and the ...]

Whiteboard Friday - Twitter as an SEO Research Tool

Posted by great scott!

Sure, you use Twitter as a social media tool, but have you ever considered it as an SEO research tool? No? Well watch and learn this week to find out how you can harness it in a whole new way.

Now that social signals (particularly Twitter) are becoming more important in the engines, they can help you pinpoint when a keyword is going to trip the 'Query Deserves Freshness' switch. If you can figure that out, you can gain a big competitive advantage by publishing fr

Strategic Link Building: How to Productize Link Acquisition and Dominate Your Niche

Posted by randfish

This week, despite still being seriously under the weather (see this week's sad WB Friday), I flew down to SMX West to speak on the Link Building Strategies panel. Although I'd wanted to put more work in and deliver a better presentation, I received some very kind words afterward and requests from folks to share the deck via the blog. Before I embed the actual deck, though, I need to pr

Search Marketing Success Stories

Posted by RobOusbey

Search Engine Optimization covers a huge range of tactics - all of which can bring direct benefit to a website. In this post, I've shared examples of different tactics used at different websites, and the effects that have been seen. If you're considering an SEO campaign for your site, or are trying to persuade someone else to invest in internet marketing, I hope this post will help demonstrate the potential of internet marketing.

The post includes real screen sho

Targeting Multiple Keywords vs. Singular Keyword Focus

Posted by randfish

Despite being a seemingly simple topic, this one seems to stymie even experienced SEOs. There's a natural conflict that creates the issue - the more keywords you target on a single page, the less you need to link build and optimize (for both search engines and user experience/conversion rate) on many pages.

Optimizing Search Conferences: How Differing Incentives Create Audience vs. Organizer Issues

Posted by randfish

WARNING: Get ready to read with this one. There aren't a ton of fun graphics or quick bullet points, but I do promise that if you read through, you'll feel much more knowledgeable about the topic, and likely get more value from organizing, speaking or attending an event.

Over the past 6 years, I've attended nearly 100 conferences on search, online marketing, startups and technology. I've given presentations or sat on panels at nea

SMX West 2010 - Man on the Street Interviews

Posted by jennita

Note: This post will make you smile, possibly even laugh. It won't however teach you much about SEO. You've been warned.

Last week I attended SMX West in Santa Clara, California and took a couple flip video cameras along. I thought it would be fun to do "man on the street" interviews, somewhat along the lines of Jay Leno's "richardbaxterseo

Technical problems, errors and surprise releases are all regular features in the day to day management of a website when you’re an SEO. There’s no doubt that maintaining a quick, error free and well optimised site can lead to long term traffic success. Here are some of my tips for regular checks you should be doing to stay on top of your website to maximise your search engine performance.

General Error Checking

Genera

4 Things That Are Getting Me Rankings, Right Now

Posted by Glen Allsopp

This post was originally in YOUmoz, and was promoted to the main blog because it provides great value and interest to our community. The author's views are entirely his or her own and may not reflect the views of SEOmoz, Inc.

Despite my love for SEO and my presence in the industry for almost 5 years, I have to admit that I barely followed the latest trends over the last 12 months. 95% of SEO related feeds disappeared

Whiteboard Friday - When Optimizing, DON'T Test Everything

Posted by great scott!

Test, test, test! That's the mantra these days. Conversion Rate Optimization is the buzzword on everybody's lips (and tweets). So why are we telling you NOT to test? Well, we're not, we're just saying to be smart about it.

People often get a testing platform ready to roll and then start obsessing over just how intricate they can get with multi-variate tests...it's a walk before you crawl scenario. Start with the big picture: A/B tests of major page layo

Last Ticket to SEOktoberfest on Ebay

Since I am incredibly lazy - here are the details from the auction for the last SEOktoberfest golden ticket copy and pasted. I do agree with Greg’s assessment of why Rebecca should attend, and will add that I’m expecting it to be a lot like Bavarian Festival in Frankenmuth, Michigan, except 10,000% larger and ...]

Affiliate Summit East and San Jose Search Engine Strategies and IMCharityParty.com

3 Things to post here at Stuntdubl Land. 1. IM Charity Party - Please help by spreading the word. If you were there last year, you know, and can help spread the word. Should be a great time for a great cause. 2. Affiliate Summit Panel of social media for affiliates - ...]

I Love Tools - and Bryan Eisenberg has 69 Awesome Ones for You!

Market Motive faculty Bryan Eisenberg has a great list of 69 really killer tools for making your website better. Since I’m a big tool fan myself, we’re planning a future Market Motive panel to discuss our favorite tools for website. It should be truly awesome - if for some reason you don’t know ...]

16 Things I’ve Learned About Business while Being an SEO Consultant

1. Pay extra for premium domains (if you develop them) If you can’t find and buy a good aftermarket domain and get creative - you need some marketing classes 2. Don’t skimp on hosting Such a painful expensive lesson to learn. 3. Respect contractors, but don’t overpay Don’t ever talk down to anyone you work with, but don’t allow people ...]

Miami Florida Real Estate Agent Needed ASAP

I will just be renting for a while - but I could use a hand on the inside scoop on things. If you are a top notch real estate agent in the Miami area, I could use your help. In return, I’ll be happy to answer some SEO questions, because I’m sure your ...]

A Shift to Online Business Management Consulting - Thoughts on Rebranding in 2010

I haven’t spent a lot of 2009 posting for my little marketing blog, and I miss taking the time to sit down and write about what I’m learning. 2009 has been a whirlwind of projects outside the scope of just SEO, and I’ve realized that talking isn’t doing.� It’s made me realize that over-simplifying ...]

Competitive Back Link and Off Page Optimization Analysis

In seven plus years working as a seo consultant, I’ve learned that there’s only a few things that separate good consultants and agencies from great ones. One of the most important elements to greatness is being able to set realistic expectations and achieve them for satisfied customers over the longterm. In a marketplace ...]

Cracking the Google Algorithm, and Understanding Search Patents with Ted “tedster” Ulle

Ted Ulle aka "Tedster" surpassed a mind-blowing 26,000 posts at Webmasterworld where he has been an adminstrator for years as one of the unsung heros of SEO as a gracious contributor to one of the web’s most comprehensive and informative SEO forums. Tedster was credited with discovering the possible cause of the Google’s 950 ...]

SEMMY for Social Media

20 Things You Can Teach a HIPPO to Make Your Website Better.

Note: This post is fairly self-serving, but I promise watching the videos will help you make your site better. You can skip all the reading and just watch the totally FREE FULL videos (part I, and part II), or skip to the next paragraph for the details of the awesome video that Avinash (aka ...]

5 Sure Fire Tactics to Promote a Business Blog

Relevant, Consistently Updated Content Flawless Technical Functionality & User Experience = Perfect Blog Launch What’s missing from the equation above? You guessed it: blog promotion. Creating a glitch-free blog with informative content means next to nothing without attracting readers. Start promoting your blog today with these five effective tips: 1. Involve influential industry bloggers. By linking to ...]

Customer & Influencer Research in Social Media

“If you don’t eat your meat you can’t have any pudding. How can you have any pudding if you don’t eat your meat!” Pink Floyd, The Wall. That quote from Another Brick in the Wall reminds me of the cart horse situation with social media marketing: If you don’t know your customers you can’t engage them. ...]

My Top iPhone Apps for Social Media Marketing

It’s a little ironic that I’m writing this post about iPhone apps using WordPress on a Motorola Droid (Devour actually), but it allows me a chance to experience how hard it is to blog, using a tiny tiny tactile keyboard and also finally get this post started. Ah, back to a full sized Logitech keyboard and ...]

5 Ways to Weave LinkedIn Into Your Marketing Mix

From Facebook to Twitter to You Tube, there’s no limit to the number of social networking sites that can be leveraged to interact with customers and prospects, and build positive brand awareness. LinkedIn, however, stands apart from the crowd. The roots of popular sites like YouTube and Facebook are founded on the entertainment side of things. ...]

Poll: Best Royalty Free Stock Photo Sites for Bloggers

As with many bloggers, we’ve been using royalty free images for many years. Many bloggers make use of images from Flickr and we have too but you can’t always find the right image there. I’ve even made a point to take more photos of people, places and things while traveling for later use in blog ...]

Ford’s Focus on Social Media: Scott Monty Interview

When you think of successful consumer brands in the social media space, names like Dell, Zappos and Pepsi come to mind. Another is Ford. Last year the Ford Fiesta movement generated a tremendous amount of awareness (and pre-orders) for a vehicle that wasn’t available to the public yet. (Great summary on Jeff Bullas’s blog) ...]

11 Free Tools for Social Media Optimization

Plenty of bloggers are talking about the inevitable intersection of social media marketing and search engine optimization. Heck, we’ve been blogging about SMO since 2006! Keyword optimized social content and channels of promotion provide abundant signals to search engines for improved visibility on standard, social and real-time search. The changing nature of social media marketing and ...]

BIGLIST Social SEO Blogs Update 031110

Welcome to the post-Winter/pre-Spring version of the BIGLIST review of SEO blogs. Snow is starting to melt and you can actually walk around outside (in Minnesota) without your eyelashes freezing together. We have a nice group for you to review so fire up your RSS reader and subscribe. LyndiT blog gets our attention for great design and user ...]

5 Social Media Tips for Ecommerce Marketing

If you run an ecommerce business, chances are your customers – regardless of their age, gender or economic status – are active on social networks and social media sharing sites. Just consider the statistics from social media monitoring site Pingdom: Males and females almost equally use social sites (47% vs. 53%) 61% of Facebook users are middle aged ...]

12 Tips on Live Blogging & Content Marketing at SXSWi

So here I sit in the DFW airport hanging out with David Berkowitz and Joe Morin waiting for my connection to Austin. What better way to spend that 45 min than to write a helpful blog post? A big part of my “mission” for SXSXi is to create content after all. I have several other ...]

Improving Arabic searches and talking more about ranking

Moustafa Hammad and Mohamed Elhawary, a couple engineers in our search quality group, just did a nice post about improving Arabic language searches: Our algorithm employs rules of Arabic spelling and grammar along with signals from historical search data to decide when to leave out spaces between words or when to remove unnecessarily repeated letters. Now, ...]

Chrome support for Greasemonkey

Back in December, I happened to click on a Greasemonkey script in Chrome and was shocked that it just worked. At the time, I wrote a note within Google that said Whoa. I just clicked on a Greasemonkey script in the latest dev version of Chrome (4.0.266.0 on Linux). Chrome offered to install the GM script, ...]

Blog to Book?

I recently went looking for some software to make a blog into a book. Here’s what I found: - Lulu will take PDF files for a book. Blogbooker.com will try to create a PDF from a blog. Unfortunately, my blog made BlogBooker choke (I have 991 posts from my blog) — even when I excluded comments. - ...]

Finding the best cell phone carrier

Okay, someone tell me if this device exists (or build it!). I want a device where I can pay $10-15 to get a gadget in the mail. The gadget would sit in my pocket for a week wherever I go. The device would record cell phone signal strength for each of the four major U.S. ...]

My speaking plans for 2010

Last year I tried to limit my travel but still ended up making about ten (!) trips in 2009. This year I’ve resolved to travel less for work. Right now, here’s my current speaking/travel plans for 2010: March 2-4, 2010: SMX West, Santa Clara, CA. I’m doing a “Ask the Search Engines” panel. May 19-20, 2010: Google ...]

Leaving the iPhone

I’m three weeks into a new 30 day challenge: no iPhone. When I got a Nexus One in December, I spent a few weeks carrying both phones around in the pockets of my jeans. It took a little while to adapt to Android, but I’m very happy with my Nexus One and I don’t plan ...]

Start an embedded YouTube video at a certain timestamp

In a previous post I covered how to link to a specific timestamp in a YouTube video. The short version looks like this: http://www.youtube.com/watch?v=PjDw3azfZWI#t=31m08s The “#t=31m08s” takes you to 31 minutes and 8 seconds in a video. I just found out that you can also start embedded videos at a certain timestamp. To do it on an embedded ...]

Calling for link spam reports

Google has been working on some new algorithms and tools to tackle linkspam and we’d like to ask for linkspam reports from you. If you’d like to tell us about web sites that appear to be using spammy links (e.g. paid links that pass PageRank, blog spammers, guestbook spammers, etc.), here’s how to send us ...]

Clarifying a couple points

Just as a reminder: everything below is my personal opinion. I haven't sent it to anyone else at Google for a review, etc.] Valleywag used a recent podcast I did as material for two points in Six Delusions of Google’s Arrogant Leaders. The two assertions that used my comments as material were “Google’s wealth means Google ...]

Google stars for bookmarking

Google is replacing SearchWiki with stars in Google search. The stars sync with Google Bookmarks, so you can get access to them wherever you go. Once you star something, it shows up above the search results: Pretty cool. But I discovered an extra little tip. If you go to Google Bookmarks, you can find a bookmarklet ...]

Daily Search Forum Recap: October 24, 2008

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web....

IM Broadcast is a YouTube for Internet Marketers

Loren Baker of Search Engine Journal teamed up with two great guys, Jordan Kasteler and David Snyder of Search and Social to launch IMBroadcast, which is advertised as the "first ever UGC video site dedicated to the Internet Marketing industry."...

Recent Google PageRank Discussions & Observations

Michael Gray explains why PageRank sculpting is important. He explains that Google has downplayed the use of PR sculpting but it seems that it's working pretty well for some people. Using an analogy with two very different cars (one, an...

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Video Marketing Case Studies with David Meerman Scott and Me. At the end of the post, I said, "If you have any video marketing case studies that you'd like to share with us, just mention them." Silly me.

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Yahoo! Adds TV Series Shortcut

One click to comprehensive info on your favorite shows on the telly.

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What will be the Top Stories at SES New York 2010?

I've been out talking to journalists and bloggers about SES New York 2010, which gets underway the week of March 22nd. One of the questions that I'm frequently asked is: "What will be the top stories at the event?"

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Italian Govt. Now After Google Adsense For Antitrust

Seems the Italian government is not finished investigating Google. Last month three Google executives were convicted of privacy violations and received suspended six-month jail sentences over a video showing a teenaged boy being bullied.

Antitrust investigations over Google's impact of the newspaper industry were started in Italy last year, but this is the first announcement of the government's examination of Adsense.

Translating

Bing Picks Up Yahoo's Drop In Febuary Search Volume

The Hitwise report for search volume for Febuary shows Bing gaining ,2 percent market share (11.5) while Yahoo (16.8) dropped the equivalent amount. Google gained 0.1 percent that same amount Ask dropped.