The Day After: Looking At How Well Knol Pages Rank On Google

We've been assured that just because content sits on Google's Knol site, it won't gain any ranking authority from being part of the Knol domain. OK, so a day after Knol has launched, how's that holding up? I found 1/3 of the pages listed on the Knol home page that I tested ranked in the top results. I came away feeling that being on Knol does indeed give pages an advantage they might not get if they'd been hosted on some other brand new web site.

made its investment in Facebook I always had thought that Live Search would come to the site, together with search monetization. Later it appeared that search wasn't part of the deal. Facebook's competitors all have web search, including Google's much publicized deal with MySpace.

Well today Microsoft announced that Live Search will be coming to Facebook, together with paid search ads.

Google's Blogger Makes Up 2% Of All Malware Hosts

Blogspot.com cited as the No. 1 host for malware from News.com reports Google's Blogger accounts "for nearly 2 percent of all malware hosts." Sophos, an antivirus vendor, published a report showing the state of malware injections and attacks throughout the web.

Specifically, hackers can set up "malicious blogs" on the Blogger service, plus they can inject dangerous web links and content

Video As A Search Marketing Tool For SMBs

Video is becoming an important part of local search marketing campaigns, and this week's SMX Local Mobile conference features speaking talking about how small and medium businesses can use video to be more effective with their online marketing. Video solutions providers to these panels are Jared Simon, VP of Business Development of TurnHere, and Anupam Gupta

SearchCap: The Day In Search, July 24, 2008

Below is what happened in search today, as reported on Search Engine Land and from other places across the web.

From Search Engine Land:

Video As A Search Marketing Tool For SMBs
Video is becoming an important part of local search marketing campaigns, and this week's SMX Local Mobile conference features speaking

Yahoo Acquistion Architect Johnson Departs Microsoft

Kevin Johnson, who was arguably the primary architect of the now apparently failed Yahoo acquisition, is leaving Microsoft to run Juniper Networks. Simultaneously the company is reorganizing the division that Johnson ran ("Platform Services") into two: Windows and Windows Live Online Services. Here's the official Microsoft announcement from yesterday.

The company announced no immediate replac

The Inmates Are Running The Search Engine Asylum

For search engine marketers and clients to communicate effectively, they must utilize a shared, common vocabulary. Some search engine marketing terms and concepts are easy to explain, such as query terms, commonly referred to as keywords or keyword phrases.

And some co

Yahoo Takes One More Step Away From Competing In Paid Search

I reported earlier that Yahoo wasn't allowing new advertisers join the Yahoo Ambassador program, but it seems much worse then t

C'mon Microsoft -- Say You're In Search Because You Love It, Not Want To Earn From It

Sigh. Reading Stephen Ballmer's latest "rally the troops" memo over yet another Microsoft reorganization, I just want to scream at the man and the company in general that they'll never win at search if they don't get it through their heads that it's not about selling ads but serving searchers.

Click to continue readi

Whiteboard Friday - Has Pagerank Changed?

Posted by great scott!

Live (on tape) from Whiteboard Studios 2.0, it's our first ever WBF from our sweet new digs in Seattle's Capitol Hill neighborhood!

This week, Rand discusses good ol' Pagerank. How has it evolved, and is it still the same fickle curmudgeon we all know and ~~loathe~~ love? PR has certainly seen its share of tweaks and updates over the years, but how much does it even resemble what we saw in the patent apps of yore?&a

Search Engine Optimization in Haiku

Posted by randfish

It's been a long day
and I'd love a little break
Let's try some Haiku

Describe SEO
With your finest 5-7-5
syllable poem

SEOmoz shirt
to the winner in comments
Vote below with thumbs

I'll start things off with
my own stab at the topic
and then it's your turn

&l

Roundup Thursday for the Week of 7/20/08

Posted by rebecca

Three star links:

Great news for Internet marketers and e-commerce: more shoppers are purchasing goods via the Internet because of the high gas costs.

What Part of the SEO Process is Hardest for You?

Posted by randfish

Every SEO has their strong points and their weak ones. For me, subjects like content creation and keyword research have always come naturally, but others like methodically using analytics data to improve and running manual link building campaigns have always been a struggle. Today, I'd thought it would be interesting to get a bit self-critical and talk about those items on the SEO-to-do-list that cause us the greatest struggles.

Perhaps if we indulge our catharsis, we

Manage Client Expectations And Reduce Your Risk By Including A Warranty In Your Client Contracts

Posted by Sarah Bird, Esquire

May It Please the Mozzers,

Today's Legal Monday is brief (for a change!), but very important for anyone doing SEO consulting.

When selling their products, consultants tend to overstate their abilities and over promise on deliverables. It is important to resist this temptation and communicate as effectively and honestly with clients as possible.

A certain amount of over-selli

Headsmacking Tip #3: Run Your Blog Post Titles Through Keyword Research Before You Hit Publish

Posted by randfish

I'm getting to like this series :-) (see #1 and #2). This week, I thought I'd talk about a tip that might cause mild concussions if you haven't been doing it. That's right, it's the ultra-simple "research before you post" technique for bloggers.&l

Tying Topical Events into Your Site's Link Building Strategies

Posted by rebecca

VanessaH, an SEOmoz member who does SEO work for PlumberSurplus.com, recently contacted me about an interesting link bait campaign her company is attempting. Basically, the SEOs over at Plumber Surplus are trying to build more links to the site and hopefully bump the Page Rank up from a 5 to a 6. They had been trying various methods and campaigns and were brainstorm

Comments: The Window To A Website's Soul

Posted by Jane Copland

SEOmoz is pretty lucky when it comes to blog comments in that we receive a lot of them. By most blog's standards, our regular count of between twenty and sixty comments is quite enviable, trounced by the likes of Techcrunch but highly competitive in this industry. We also keep a relatively good record of the comments our members make and how well received those comments are via Mozpoints and the record of recent comments we keep

Optimizing for Multiple Word Order Search Phrases

Posted by randfish

SEOmoz member Michael Janik wrote to me last week and asked about how to optimize for multiple word order search phrases. I think it's an excellent topic, and one that we haven't covered well in the past.

The issue arises from keyword phrases that receive search queries in different formats, for example:

Restaurant Reviews Seattle
Reviews Seattle Restaurants

Reader Poll: How Do You Interact With Social Boomarks?

You don’t have to look too far online to see more and more people using social bookmarking services and news sites. Content publishers from blogs to mainstream publications like Minneapolis Star Tribune are looking for ways to make it easier for readers to save and share content. There are a variety of tactics including social ...]

2009 Search Marketing Benchmark Guide

For the 5th year in a row, MarketingSherpa has published their Search Marketing Benchmark Guide which has been completely re-written and edited including results from the Marketing Sherpa members search marketing survey, other studies performed over the last 12 months and “best of” research provided by over 50 respected sources. The SEM Benchmark Guide is helpful ...]

All Aboard! Social Media Club

For Bay Area folks and social media enthusiasts the world over, “Social Media Club” is well known as an upstart organization looking to promote the goodness of social media as well as advance the knowledge of businesses trying to figure out where social media might fit into their digital marketing plans. Today SMC co-founders Chris Heuer ...]

5 Tips for Driving Qualified Traffic With Online Marketing

Note from Lee: Please welcome Ashley Bruce, the newest member of TopRank's Online Promotions team who is making her first blog post at Online Marketing Blog with this Lionel Richie inspired post about improving qualified traffic through online marketing tips.] Internet marketers often have to get creative when it comes to solving client web site traffic ...]

BIGLIST SEO Blogs Update 072108

The BIGLIST update of SEO blogs comes to you this week on a Monday because, hey, that’s the way we like to change things up here at Online Marketing Blog. This edition of the BIGLIST Update is chock full of blogs that offer SEO how to’s and practical insights as well as a good showing ...]

5 SEO Bloggers in the Sun at SES San Jose

You’ve probably picked up that this week is about SES San Jose from Dana and Ashley’s “15 Things Not to Miss at SES San Jose” followed by Jessica’s “Do You Know the Way to San Jose” post. I am also headed out to sunny California next month. There’s plenty to take in on a trip ...]

Do You Know the Way to San Jose

Originally written by Burt Bacharach, the song Do You Know the way to San Jose, la la la la la… didn’t actually come to fruition until the lovely Dionne Warwick won her first Grammy for Best Contemporary Pop Female Vocal in 1968. Although I wasn’t around in 1968, I understand the anticipation Burt must have had ...]

Search Engine Optimization is a Team Effort

TopRank’s SEO Team in Paintball Gear As much as companies find the need to outsource part or all of their SEO efforts, many do not have a clear picture of the value that comes from hiring an agency versus a full time, in-house SEO. While many consultants and some agencies offer “value meal” pricing and ...]

15 Things Not to Miss at SES San Jose 2008

TopRank is sending five team members to the SES San Jose Conference August 18th-22nd, an event we’re sincerely looking forward to, especially with 80% of the sessions new to SES. Since this will be my first time attending the SES conference in San Jose, I am excited about all of the new sessions we will ...]

When SEO Isn’t For Increasing Sales

SEO is a hot topic for Online Marketing blog with the most recent posts, “Rushing Your SEO Doesn’t Mean Quicker Results” and “Should Companies Hire Multiple Search Marketing Firms?”. The next in what is becoming a series of insights into SEO is all about optimizing content for situations that really have little to do ...]

What are the best iPhone applications?

Here are some of the applications that I’m trying out right now: What applications do you like on the iPhone 3G?

Get your search fix with two videos

I was going to wait until part 2 was posted, but I’ll point people to part 1 now. The video from the SMX Advanced keynote is now live, so you can watch the first 25 minutes of questions and answers. Read the intro here, or just watch the video: And Juliane Stiller from Google’s German Webmaster ...]

New Toolbar PageRanks coming

Hey folks, I wanted to let you know that new toolbar PageRank values should become visible over the next few days. I’m expecting that also in the next few days that we’ll be expiring some older penalties on websites.

iPhone 3G: Come on in, the Water’s Fine!

If you read all the press on Friday, it sounded like a full-out iPocalypse as Apple’s in-store activation of the iPhone failed, which left a bunch of people steamed. I left a Summize search for iphone] up in my browser; there were probably 10K twitters on Friday that mentioned the iPhone. By afternoon I noticed that ...]

Two Cats One Laptop

The new iPhone 3G camera seems to work pretty well. Here’s a test shot with me, two cats, and a laptop: The iPhone 3G still doesn’t work great for close-ups on very small stuff, but it seems to work well in the four to six foot range.

Generic Malware Debunking Post

Yup, I’m about to do another blog post where someone says that a website is clean but it doesn’t look like it to us. I did a very similar post in January 2007, and in that post I said I’ve checked out a quite a few “we don’t have any malware” reports at this point, ...]

Generic Toolbar Indexing Debunk Post

Sometimes people think that the Google Toolbar led to Google indexing a page. Here’s a recent such story, for example, which speculates how urls with the substring “mms2legacy” got indexed. Here’s where I started to disagree: The reason for this supposedly unlisted urls getting crawled --Matt], explained Ken Simpson, CEO of anti-spam company MailChannels, is that ...]

Idea for an Android/iPhone app: Call Me a Cab

I still like my last start-up idea about converting MP3 music collections to be legal and cleaning up mangled/ugly filenames. As Amazon and others start to sell MP3s, a startup could easily offer some interesting services. For example, I just saw that a new product called TuneUp will clean up your filenames, metadata, and cover ...]

5 Steps to Upgrade From a Hacked iPhone to an iPhone 3G

I know what you’re thinking: “Matt, I hacked my original iPhone. Now I want to share in the iPhone 3G fun, but I’m worried that something horrible will happen if I upgrade to the iPhone 3G.” Buck up, fellow iPhone hacker. I’ll tell you how to upgrade from your hacked Apple phone and keep all the ...]

I love my pedometer

I’ve written about my Omron pedometer once before, but I wanted to mention it again because I like it so much. Recent research suggests that using a pedometer can lead to more walking and better health. I’ve been carrying a pedometer for a little over a year now, and I’ve done almost four million steps since ...]

Google Sitemaps URLs Have "High Response Time" Message

Google seems to have been adding new alerts or messages sent via the Google Message Center in Webmaster Tools. We saw an alert for high bandwidth access rates and now I am seeing reports of messages warning of "high response...

Daily Search Forum Recap: July 24, 2008

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web....

MSN Live Sending Odd Referrals -- QBHP -- to Websites

Six months ago, we reported that Microsoft Live Search was sending spammy types of referrals. Rogerd reports on WebmasterWorld that he's not seeing the same types of referrals we reported back in January, but he's finding some even stranger ones....

Will Stricter Laws Regarding Software Patents Nullify Search Algorithms and Google PageRank?

Greg Sterling shares a blog post from the Patent Law Blog that says that "the Patent and Trademark Office has now made clear that its newly developed position on patentable subject matter will invalidate many and perhaps most software patents,...

Knol is knowledge without the W(ikipedia) and an edge.

Knol is the newest product launched by Google. The Wikipedia competitor is in beta. Get ready for Knollywood.

Knol is basically Blogspot on steroids, organized by topic.

Google states the key principle behin

Baidu Profits Soar 87% in Second Quarter

Google, Microsoft and Yahoo may have disappointed Wall Street, but Baidu is proving to be a Dark Knight in this tough economy.

Boosted by advertising sales in advance of the Beijing Olympics, the Chinese search engine posted an 87% jump in profits in the second quarter of 2008. Net profit came in at $38.6 million, beating expectat

Facebook Connect Aims to Aggregate Social Media While Protecting User Privacy

In May, Google announced a new initiative called Friend Connect that enables site owners to add social media to their websites, and allows internet users to connect their social accounts more seamlessly. But while Facebook was initally part of the effort, later they banned Google's Friend Connect from their site, citing issues with privacy and

Yahoo Researcher Seeks to Combine Semantic Search Methods

Yahoo researcher Peter Mika has written up an extensive article on semantic search. First he talks about the limitations to syntax-based search:

It is almost impossible to return search results that relate to the secondary sense of a term—especially if a dominant sense exists—for example, try searching for George Bush the beer brewer as compared to the President
The capabilities of computational advertising, which is largely also an IR problem (for example, retrieving matching ads from a fixed inventory), are clearly impacted be

SEW Experts: The Top 4 Best Facebook Practices

When engaging in social media, companies are often encouraged to engage consumers on Facebook. In today's Brand Equity column, "The Top 4 Best Facebook Practices," Erik Qualman explains why playing in this space

Microsoft Reorganizes Platforms & Services Division; Kevin Johnson is Out

Microsoft has announced the reorganization of its Platforms and Services Division (PSD). The department will split into two new divisions: Windows/Windows Live and Online Services. Kevin Johnson, PSD President, is leaving Microsoft to head up Juniper Networks.

Senior vice presidents Steven Sinofsky, Jon DeVaan and Bill Veghte will report directly to CEO Steve Ballmer to lead Windows/Windows Live.

The Online Services Division will be headed by a newly created senior lead position for which an executive search will be conducted among external

AdMob Launches New iPhone Ad Solutions, Offers Free Advertising to iPhone Developers

Leading mobile advertising provider AdMob has announced brand spanking new advertising solutions designed specifically for the iPhone. Advertising options will be made available for both branding and performance and function in both browser and native applications.

Have an app you want to promote? AdMob is giving away a total of $1 million in advertising to iPhone developers wanting to market their applications.

"AdMob has seen enormous growth in both our iPhone t

Former Yahoo, Tacoda Exec Heads to interCLICK

Jason Lynn, Director of Solutions Engineering for Yahoo/Right Media is exiting the Sunnyvale search engine to become Executive Vice President of Product Management at online advertising network interCLICK. Prior to his Yahoo/Right Media stint, Lynn was Director of Product Management at behavioral targeting firm TACODA, which was acquired by AOL in July 2007.

That's the same month Yahoo finalized its link building column, "Link Building with Customers," Justilien Gaspard talks about asking your custo

Microsoft and Facebook Enter Into Search Partnership

Microsoft Senior Vice President Satya Nadella announced at the company's financial analyst meeting that their partnership with Facebook has been extended to include search.

The existing partnership has Microsoft serving up banner and sponsored ads on the popular social network. Last year, Microsoft paid $240 million to own a 1.6% stake in Facebook, a private company.

Microsoft expects Facebook members to see the integrated Live Search, including search ads, by the

6 Sure-Fire Tactics to Re-Ignite your Linkbait

Today I'm going to share the exact methods I use to help promote linkbait even after it might not have done well initially.

42 Vote(s)

Is This The End For Matt Cutts?

Twice now I have have personally seen private conversations that Matt has had with web masters appear on the net, personally I'm in two minds on this....

41 Vote(s)

Slagbait - The Future for SEO Blogging?

I like seomoz, I like and respect the people over there, but when they attack people I respect and like, I dunno...

46 Vote(s)

Misinformation In the Blogosphere

There are a few different ways that misinformation occurs. The problem is that the internet amplifies each of these errors to dangerous proportions.

27 Vote(s)

On-Site Geo-Targeting and Local Search Optimization

Ann explaining on SEJ about "On-Site Geo-Targeting and Local Search Optimization" and giving some valuable tips! 1. Setting geographic target with Webmaster Tools; 2. Server location; 3. A country specific top level domain; 4. Ba

27 Vote(s)

Knol Does Indeed Give Pages A Google Ranking Advantage

The Google-Digg Prophesy - 5 Ways a Deal will Change the Internet

Could this be it? If you're on top of the tech news, you know that Digg has been on sale for over 6 months now - actively looking for buyers to take on the social media monster. In the latest round of rumors, Google is set to buy up Digg for $200

25 Vote(s)

social blog roll

The Day After: Looking At How Well Knol Pages Rank On Google

Google's Blogger Makes Up 2% Of All Malware Hosts

Video As A Search Marketing Tool For SMBs

SearchCap: The Day In Search, July 24, 2008

Yahoo Acquistion Architect Johnson Departs Microsoft

The Inmates Are Running The Search Engine Asylum

Yahoo Takes One More Step Away From Competing In Paid Search

C'mon Microsoft -- Say You're In Search Because You Love It, Not Want To Earn From It

Whiteboard Friday - Has Pagerank Changed?

Search Engine Optimization in Haiku

Roundup Thursday for the Week of 7/20/08

What Part of the SEO Process is Hardest for You?

Manage Client Expectations And Reduce Your Risk By Including A Warranty In Your Client Contracts

Headsmacking Tip #3: Run Your Blog Post Titles Through Keyword Research Before You Hit Publish

Tying Topical Events into Your Site's Link Building Strategies

Comments: The Window To A Website's Soul

Optimizing for Multiple Word Order Search Phrases

Reader Poll: How Do You Interact With Social Boomarks?

2009 Search Marketing Benchmark Guide

All Aboard! Social Media Club

5 Tips for Driving Qualified Traffic With Online Marketing

BIGLIST SEO Blogs Update 072108

5 SEO Bloggers in the Sun at SES San Jose

Do You Know the Way to San Jose

Search Engine Optimization is a Team Effort

15 Things Not to Miss at SES San Jose 2008

When SEO Isn’t For Increasing Sales

What are the best iPhone applications?

Get your search fix with two videos

New Toolbar PageRanks coming

iPhone 3G: Come on in, the Water’s Fine!

Two Cats One Laptop

Generic Malware Debunking Post

Generic Toolbar Indexing Debunk Post

Idea for an Android/iPhone app: Call Me a Cab

5 Steps to Upgrade From a Hacked iPhone to an iPhone 3G

I love my pedometer

Google Sitemaps URLs Have "High Response Time" Message

Daily Search Forum Recap: July 24, 2008

MSN Live Sending Odd Referrals -- QBHP -- to Websites

Will Stricter Laws Regarding Software Patents Nullify Search Algorithms and Google PageRank?

Baidu Profits Soar 87% in Second Quarter

Facebook Connect Aims to Aggregate Social Media While Protecting User Privacy

Yahoo Researcher Seeks to Combine Semantic Search Methods

SEW Experts: The Top 4 Best Facebook Practices

Microsoft Reorganizes Platforms & Services Division; Kevin Johnson is Out

AdMob Launches New iPhone Ad Solutions, Offers Free Advertising to iPhone Developers

Former Yahoo, Tacoda Exec Heads to interCLICK

Microsoft and Facebook Enter Into Search Partnership

6 Sure-Fire Tactics to Re-Ignite your Linkbait

Is This The End For Matt Cutts?

Slagbait - The Future for SEO Blogging?

Misinformation In the Blogosphere

On-Site Geo-Targeting and Local Search Optimization

Knol Does Indeed Give Pages A Google Ranking Advantage

The Google-Digg Prophesy - 5 Ways a Deal will Change the Internet